Copyright © Steven Carlino. All rights reserved.
During the summer in between his first and second year at Chapman University, Steven worked as a CRM Intern for Pacific Sunwear (PacSun) at their headquarters in Anaheim, California. PacSun is a United States-based retail clothing brand rooted in the youth oriented culture and lifestyle of California.
His work at PACSUN included assisting and contributing to the launch of the new PacSun loyalty program. He produced post-launch analytical reports of the overall performance and customer experience of the loyalty program. Steven also utilized email platforms by producing, designing, and analyzing marketing materials that assisted in the loyalty program communications